Storybox is a new, experiential way of bringing books and stories to life for young kids and toddlers. Form and colours of the wordmark create a bright and playful pattern for use across collaterals. The main touchpoint for this brand is the packaging of its box containing books and toys. Leaning further into Nordic design philosophy of simplicity combined with natural materials, the packaging proposes use of natural board boxes, canvas drawstring bags and paper with the brand’s pattern or logo used as required.
